Social Shorts | The first three seconds decide whether anyone watches to the end

These situations are a good fit

  • Brands or shops running IG and TikTok with no one to do the editing
  • Existing long-form videos you want turned into several shorts, to get the most out of the footage
  • Explainer content that needs one idea condensed into 60 seconds
  • Product introductions that need a fast-paced, memorable treatment
  • Personal brands that need to post consistently but do not have the time
  • Ad creative that needs several versions to test

Common formats and lengths

  • Vertical 1080×1920 is the main format
  • 15–30 seconds: ad placements and fast-paced content
  • 30–60 seconds: explainer and how-to content
  • 60–90 seconds: story-led content that needs setting up
  • Keep important text out of roughly the top and bottom 15% so the platform interface does not cover it
  • The same piece can also be exported square at 1080×1080 for feed posts

Please have these ready

The rules for materials are simple. Just follow whichever one of the options below matches what you have:

1. You already have footage

  • Upload the original files to Google Drive, then share the folder link with us
  • Please put the files in order first — name them in the order you want them to appear (01, 02, 03…). This step saves a great deal of back-and-forth and makes the quote more accurate
  • Please send the original files rather than sending them through a messaging app, which compresses them and costs you quality

2. You do not have footage yet

A simple script is enough. You only need to write down three things:

  • From which second to which second
  • What is on screen
  • What text appears

For example:

0–5 sec | Opening shot (for example an aerial of the setting, the entrance, the product itself) | Text: the brand or topic name
5–12 sec | Main content, camera pushing in slowly | Text: the one line you most want people to remember
12–20 sec | Closing shot | Text: contact details or a call to action

It does not need to be beautifully written, just clear. We will use that script to assess how feasible it is and what the scope of work would be.

For anything else, just ask on our official LINE.

How we work together

Every project is bespoke, so the process starts with “taking a look first”, not with a price.

Fill in the enquiry form

Tell us the video type, length, format and delivery date. It takes about a minute.

Send the material or a script

If you have footage, upload it to Google Drive and put it in order; if you do not, send a simple three-point script (from which second to which second / what is on screen / what text appears).

Assessment and quotation

We tell you what we found and how much improvement you can expect, and send a quote for you to decide on. If we judge that it cannot be handled, we will say so and explain why.

Production and delivery

We deliver a first cut on the agreed schedule, and export the finished film once the revisions are confirmed. Working days are counted from confirmation of payment.

Frequently asked questions

How many shorts can one long video be cut into?

It depends on the content. A 15-minute video with a high information density can usually be broken into 3–6 shorts that stand on their own. We will look at the footage first and then tell you how many are realistic.

Can a whole batch be done at once?

Yes, and working in batches is more efficient. Tell us how many you expect and when you need them when you enquire.

Can the subtitles be the animated kind?

Yes. Anything from plain subtitles to word-by-word pop-ins and colour-changing keywords is possible; the complexity is reflected in the quote.

Does cropping a landscape video straight to vertical look odd?

A straight centre crop usually cuts the subject off. We reframe section by section, scaling in or rearranging the layout where needed, so the vertical version looks as though it was shot that way.

How long does it take?

A single short takes about 3–7 working days; for batches we estimate the schedule separately according to the number of videos.

Thinking about a social shorts?

Email us and we will reply with what else we need to know, then move on to assessment and a quote. LINE works too.

Chat with us on LINE