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Tell us the video type, length, format and delivery date. It takes about a minute.
When a brand film makes sense
- Your website homepage needs a hero film that represents the tone of the brand
- An exhibition or retail space needs content that loops and still makes sense with the sound off
- A pitch or investment approach needs to build trust quickly
- Recruitment needs to show candidates the company culture and working environment
- A rebrand needs a film that sets the new tone
- An anniversary or milestone needs a commemorative film for internal and external use
Common formats and lengths
- 30–60 seconds: social placements and ad slots, with the message focused on a single point
- 90 seconds–2 minutes: the main film on a website, and the most common length
- 3–5 minutes: a full brand story, suited to pitches, investor approaches and internal use
- Mainly landscape 1920×1080; a vertical 1080×1920 version is exported separately for social placements
- Versions for exhibition playback are usually made separately, without voiceover and with larger caption text
Please prepare these materials
The rules for materials are simple. Just follow whichever one of the options below matches what you have:
1. You already have footage
- Upload the original files to Google Drive, then share the folder link with us
- Please put the files in order first — name them in the order you want them to appear (01, 02, 03…). This step saves a great deal of back-and-forth and makes the quote more accurate
- Please send the original files rather than sending them through a messaging app, which compresses them and costs you quality
2. You do not have footage yet
A simple script is enough. You only need to write down three things:
- From which second to which second
- What is on screen
- What text appears
For example:
0–5 sec | Opening shot (for example an aerial of the setting, the entrance, the product itself) | Text: the brand or topic name
5–12 sec | Main content, camera pushing in slowly | Text: the one line you most want people to remember
12–20 sec | Closing shot | Text: contact details or a call to action
It does not need to be beautifully written, just clear. We will use that script to assess how feasible it is and what the scope of work would be.
For anything else, just ask on our official LINE.
Process
How we work together
Every project is bespoke, so the process starts with “taking a look first”, not with a price.
Send the material or a script
If you have footage, upload it to Google Drive and put it in order; if you do not, send a simple three-point script (from which second to which second / what is on screen / what text appears).
Assessment and quotation
We tell you what we found and how much improvement you can expect, and send a quote for you to decide on. If we judge that it cannot be handled, we will say so and explain why.
Production and delivery
We deliver a first cut on the agreed schedule, and export the finished film once the revisions are confirmed. Working days are counted from confirmation of payment.
FAQ
Frequently asked questions
Does a brand film have to use actors or models?
Not necessarily. Many convincing brand films use real staff and real workplaces. Whether you use actors depends on the feeling you want the film to have, not on the size of the budget.
We have no footage, only photographs. Is that workable?
Yes. Photo-based films are a common approach, and camera moves, transitions and motion design can still give them a sense of rhythm. As a working estimate, one photograph runs for about 3 seconds, so a five-minute film corresponds to roughly 100 photographs.
Can you do the edit only, while we handle the shoot ourselves?
Yes, and this is the most common way people work with BoFrame. You supply the footage; we handle the edit, grade, subtitles and sound, and deliver a finished film ready to use.
What if we want changes after the film is finished?
The quote includes an agreed number of revision rounds. Text corrections and small adjustments to segment lengths fall within that. If the whole direction is being redone — replacing the voiceover script, for example, or changing the structure of the film — that needs to be assessed separately.
How long does it take?
An edit-only brand film takes about 10–15 working days, counted from the point where materials and requirements are confirmed. If script planning and motion design are included, the schedule extends further, and we will explain that when quoting.
Thinking about a brand film?
Email us and we will reply with what else we need to know, then move on to assessment and a quote. LINE works too.